120-Day Scale
Your Business Shouldn't Need You in Every Room.
The 120-Day Scale builds the systems, the team structure, the financial visibility, and the leadership layer a seven-figure company needs to reach eight. Built by Shaan Rais's team in 120 days.
400+ operators across 50+ industries. Featured in Forbes, Entrepreneur, PIX11, Yahoo Finance, and NBC.
The Business Still Runs Through You.
You've built something most founders never reach: a seven-figure company with a real team behind it. And every decision that matters still ends up on your desk.
Shaan calls it the EKG machine. Revenue climbs when you push and dips when you step back. Year after year, it settles at the same number. You've put in the effort. The company was built around one person, and that person is already at capacity.
Time off doesn't really happen. The bigger the business gets, the less your family sees of you.
Most founders get to seven figures on spit, grit, and duct tape. QuickBooks, a few spreadsheets, sticky notes on the wall, sometimes a relative doing the books. There's no real system and no real leadership team. Nobody has a dashboard that shows where the business stands, so the founder is flying blind.
That's why so many companies stall around $3 million, or reach ten and snap back like a rubber band. It's rarely a talent problem. What's holding the business back is hidden in the systems and the team.
Before the company can reach eight figures, you have to become an eight-figure leader.
What the Program Does.
We get inside the business and rebuild how it runs, so growth stops depending on how many hours you can give it.
It starts with detective work, built on Shaan's method and his training in organizational psychology and organizational change. The team finds out who's driving the business and who's dragging it, and where the money is actually going. If the numbers don't add up, the gap is attached to a person or a system, and you'll see which.
Then comes the fix. Sometimes that means rebuilding a process. Many times it means telling a founder who has to go. We ask the questions no one else in the business has the heart to ask.
Shaan's approach is to duplicate the founder. A controller takes over the money. A floor lead takes over the work. An executive assistant gives you your calendar back. Then the systems underneath them keep the business moving when you aren't there.
Shaan tells clients that branding is where it begins. Once the team gets inside the business, the structure usually has to change to fit the new positioning. 120-Day Scale makes that change.
What We Install.
An operating system.
More than a CRM. A system built for how your business runs, with every lead, client, and deal in view, so the pipeline stops living in your head.
Financial systems you can read.
Your numbers are set up so you can see where the business stands without waiting on someone to pull a report.
Team architecture.
The roles that take work off your desk, defined, with a clear owner for each one.
The leadership layer.
Who decides what, and how the team holds the standard when you're out of the room.
Closers and setters.
If you don't have a sales team, we'll put closers and setters inside your business. It isn't an upsell. Once they're hired, they're yours, and their job is to make you more money.
Hiring assistance.
We help you find and hire the talent the organization is missing, down to the job descriptions and the ads that fill them.
A leadership bench.
We open Shaan's library to your team and bring your people onto calls with his team, so the ones you keep are trained to his standard.
How It Works.
It starts with the Scale Audit.
We look at how the business runs today and where it still depends on you. Within two weeks, you get a prescriptive report with an executive summary that maps the gap before the build starts.
Clarity.
You can't fly a plane with no view. We give you the optics, a dashboard you can actually read, and an honest picture of where the business stands. The right directions from the wrong starting point still get you lost.
Construction.
Most founders are building the plane while they fly it, often with debt on the books and a payroll to make. The repairs happen midair. Shaan has been in that seat, and he trained his team to hear the problem before anyone names it. A payment that clears a day late is a red light, even when everyone treats it like a yellow one.
Optimization.
Optimizing comes last. You can't optimize or automate something that's still falling apart. First we build the system and run it until the team knows it cold. Then we watch it perform, because the first good result is an anomaly, the second is a possibility, and the third is a probability.
Elevation.
Once results repeat, they're predictable, and predictable growth can be pushed. That's when we add a zero. Most founders living in constant crisis have never felt steady growth. You don't know the difference between a boxcar and a Bentley until you've ridden in one.
Who Does the Work.
Shaan's team runs every 120-Day Scale engagement using the method he built, and Shaan may step in when an engagement calls for it. Every person on the team is a world-class operator Shaan personally trained, vetted, and developed, and the same team runs operations inside Shaan's own company. When an engagement needs expertise the team doesn't have, Shaan brings it in from his own network and covers the cost.
Every deliverable is held to Horst Schulze's Ritz-Carlton principles alongside Will Guidara's Unreasonable Hospitality. Nothing leaves the team below that line.
What Clients Have Built.
Twenty founders have invested in 120-Day Scale.
Results vary. Individual results depend on the business, the market, and the client's participation.
The Part That's Up to You.
We can build the systems. Using them is on you. For most founders, the hardest part of Scale is handing over decisions they've made alone for years.
Shaan calls the CEO the Chief Excellence Officer. Your job stops being every task and becomes holding the standard. The team does the work, and you make sure it's excellent. Pull the work back onto your desk, and the business goes back to running through you.
Who It's For.
Seven-figure founders working toward eight, with a team in place and a business that still runs through them. Your positioning works and the demand is there. What's missing is a company built to carry it.
This is white-glove, concierge work, built around what your business actually needs. None of it is cookie-cutter, and it isn't for everybody.
It isn't for you if your brand still doesn't look like the business you've built. Start with the 120-Day Brand. It also isn't for you if you want ongoing one-on-one time with Shaan and no fixed end date. That's Add a Zero.
Shaan Made the Same Jump.
Shaan's practice brought in $1 million in its first year and $5 million in under three. Today it's an eight-figure company on pace for nine.
He got there by building a company that doesn't need him in every room. A team delivers the programs, operations has its own leader, and everyone is trained to the same standard. Shaan spends his time on stage and with the founders he works with directly.
He also knows what it feels like when the business is on fire. Shaan has faced the economic and emotional roller coaster, the EKG machine of up and down celebration one day, and near bankruptcy the next, more than once and come back from the brink. As he puts it, if you haven't cried over your business, you're not in business yet.
Shaan is an Evidence-Based Executive Coach with three master's degrees: MS in I/O Psychology, MA in Organizational Development and Change, MEd in Leadership Development. He's completing a PhD and an EdD. Jack Welch mentored him at the Jack Welch Management Institute from 2018 to 2020.
The Investment.
120-Day Scale runs as a 120-day sprint inside a 12-month engagement. We'll go over the investment on your call.
Before You Book the Call.
Will I work with Shaan directly?
Not as a guarantee. Shaan's team runs 120-Day Scale using his method, and every person on it was trained by Shaan. He may step in when an engagement calls for it. If you want guaranteed one-on-one time with Shaan and no fixed end date, that's Add a Zero.
What's the difference between this and the 120-Day Brand?
120-Day Brand changes how the market sees your business. 120-Day Scale changes how the business runs, so it can carry the growth the brand brings in.
What if we already have a CRM or financial systems?
We start from what the business needs, not a default platform. It could be HubSpot, GoHighLevel, Salesforce, and AI battle station, or something we build for you. The team does this in any vertical, on any system, because under the hood every business needs the same things.
How technical does my team need to be?
Not very. If someone on your team needs to get up to speed, we train them. We open Shaan's library to your people and bring them onto calls with his team.
What if my team pushes back on the new systems?
Then we find out why. Some people need training, and we give it to them. Some people are the problem, and we'll tell you who, even when it's hard to hear.
Build a Company That Can Grow Past You.
Book a Positioning Strategy Call. We'll look at where your business still depends on you, and we'll tell you whether 120-Day Scale is the right next step.
Three minutes. See what your talent is really worth, and who's keeping it.
Results vary. Outcomes depend on each client's business, market, and participation in the program. Results described on this page are not a guarantee of future results.