Positioning, Built From the Ground Up.
Not an Agency Retainer.
The same methodology that produced $450K in this practice’s first ninety days, in 2019, with zero paid advertising, before a single client ever used it. That’s not a client result. That’s the proof the method works, before you’re the one testing it.
This program builds your positioning foundation. It doesn’t execute it for you, you implement what the methodology gives you. Done-for-you execution starts at the higher tiers.
Seven Pillars. Worked in Order.
Branding. Coaching. Closing. Consulting. Speaking. Marketing. Positioning. Each one delivered through on-demand trainings and assignments, worked in the order they’re built to be worked, not picked at random.
Includes one monthly live call, the Leadership Leverage community, all 7 core competency courses and the Rais Institute learner track.

"Clarity builds momentum. Confusion kills it. The methodology gave me the clarity I had been trying to build on my own for years."
Built for Where You Are Right Now.
This is for the early-stage expert, coach, consultant, educator, veteran, building a business around what you know. Pre-team, or close to it. Ready to take positioning seriously for the first time, not looking for another course to sit through.
"Before I started working with Shaan, I wasn't sure of how to package my expertise so it made sense for my ideal clients and also for me financially."
Everything, in One Place.
- 97%launched leadership brands.
- 100%reported heightened clarity.
- 80%called it their best
professional decision.
- "I have already, just that quick, been able to double the revenue in my business by subscribing and applying his tactics and his leadership knowledge to my business."
- "When I first started, when I first got involved, I didn't have any clients. Well, currently today, I have three paying clients."
- "I just had an idea. Now I have an LLC. … I know how to attract my ideal client, and I know how to close them. All because of Shaan."
- "What Shaan has done for me is reintroduce me to myself. … Through his program, we've co-curated my brand, refined my messaging, and developed scripts that empower me to speak confidently about my expertise."
"Shaan helped me make $20,000 in February, more than I made my entire year prior, in under ninety days."
"My income doubled in thirty days, to multiple six figures."
The proof behind the method itself
The Time Commitment.
Plan on two to four focused hours a week. The more you execute, the faster compounding kicks in.
Your team can join the calls with you, same Zoom line, same room. Additional seats are available at the team rate.
What This Costs, and What Happens Next.
Includes one monthly live call, the Leadership Leverage community, all 7 core competency courses and the Rais Institute learner track.
Before You Enroll.
Do I need a big audience first?
No. This program teaches positioning and authority, not audience-building tactics. The size of your following isn’t the qualifier; the clarity of your positioning is.
Do I need a fully validated offer already?
This program teaches positioning. It doesn’t substitute for product-market fit. If your offer hasn’t been tested in the market yet, positioning will sharpen how it’s presented; it won’t validate whether people want to buy it.
I already earn $1M or more. Is this still right for me?
Probably not. You’re likely past this tier. Speak with an advisor about 120-Day Brand instead, the done-for-you program built for where you actually are.
How much time does this actually take each week?
Plan on two to four focused hours a week. The more you execute, the faster compounding kicks in.
Can someone from my team join me?
Yes. Your team can join the same Zoom line, in the same room. Additional seats are available at the team rate.
If You've Read This Far, you already know.
The same methodology produced $450K in this practice’s first ninety days, with zero paid advertising, before it ever had a client. It’s the same seven pillars, the same program, now available to you.