case study of
Eric Brown
JTP Transportation, NY, NJ, PA, MDCompanies
Who They Are
JTP Transportation is a port drayage and import logistics company serving produce and meat importers across New York, New Jersey, Pennsylvania and Maryland.
Their port customs bonded drivers move refrigerated containers from the port to cold storage the moment they're released, with 24/7 dispatch and one point of contact.
The Challenge
In their business, hours cost money, and JTP is built for speed. But their old website didn't show it. It said very little about who they serve or why importers trust them, and it hadn't been updated in years.
How It Came Together
Team Rais built the 120-Day Brand around what their customers care about most: getting perishable product from the port to storage fast, with a partner who picks up the phone. JTP is now positioned as the high-urgency, relationship-first port logistics partner.
We built the brand kit and visual identity, then a new website with service pages for produce, fresh and frozen meat, and same-day release.
Finally, we built a lead funnel and rebranded their social media so everything an importer sees tells the same story.
Before and After
What Team Rais Built
- 120-Day Brand: positioning as the high-urgency, relationship-first port logistics partner
- Brand kit and visual identity
- A new website with service pages for produce, fresh and frozen meat, and same-day release
- Lead funnel and a social media rebrand
Where They Are Now
JTP has a brand that sells what makes them different, and a site built to turn importers into accounts.